Content Development Services
Insightful. Accurate. Compelling. Custom-crafted. On time.
Words are the key to success. Choose carefully and your audience will embrace your message. But choose poorly and even the best product may not be properly understood by editors or potential customers.
Joel Shore creates impeccably written, custom-crafted editorial content for print or Web use. White papers. Product reviewer’s guides. Customer success stories. Sales Guides. Corporate back grounders. Executive profiles. Feature stories. And more. Whether you are a product vendor, publication, or electronic-media outlet, Joel Shore will craft editorial content to your exacting specifications.
Vendors Hardware, Software, Services
Product Reviewer’s Guides - Give busy editors the tools to publish a positive review
White Papers - Tell your company’s story; brand your proprietary technology
Sponsored Product Reviews - Expert comparative reviews for product launches, press kits
Executive Profiles - Up close and personal with the leaders of industry
Case Studies - Customer success stories to convince potential customers
Corporate Backgrounders - Your corporate history, milestones, challenges overcome
Product Documentation - User guides and instruction manuals
Newspapers & Magazines Print, Web, In-Store, In-House
Retail Copywriting - Catalog, fliers, advertisements
Feature Stories - Technology trends, case studies
Product Reviews - Timely, and tailored for your audience
News Analysis - What does it mean? The pro knows.
Opinion Columns - The real story, with the spin stripped away
Broadcast Media Commentary, Quotation Sound Bytes, Product Reviews
Television - On-camera emcee, news analysis, “gadget guy” appearances
Radio - Sound bites and analysis for breaking news and in-depth stories